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Minuteman Press - Colchester
113 Acorn Lane, Suite 2
Colchester, VT 05446
Phone: 802.864.5440
Fax: 802.864.5606
info@minutemanvermont.com

Monday - Friday 8:30-4:30

Minuteman Press - Montpelier
407 Barre Street, Suite 1
Montpelier, VT 05602
Phone: 802.229.0660
Fax: 802.223.0366
info@minutemanvermont.com

Monday - Friday 8:30-4:30

Minuteman Press - Colchester
113 Acorn Lane, Suite 2
Colchester, VT 05446
Phone: 802.864.5440
Fax: 802.864.5606
info@minutemanvermont.com

Monday - Friday 8:30-4:30

Minuteman Press - Montpelier
407 Barre Street, Suite 1
Montpelier, VT 05602
Phone: 802.229.0660
Fax: 802.223.0366
info@minutemanvermont.com

Monday - Friday 8:30-4:30

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Real people, all the time.

Call us old-fashioned, but we believe your print projects should be handled by people rather than computers. That's why we work with you every step of the way to make sure your projects are executed to your liking the first time around. 

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  • We help our customers plan and execute direct mail campaigns from start to finish.

  • We can create stunning booklets with a wide variety of finishing and binding options.

  • We print a wide selection of labels and stickers in varying sizes, shapes and finishes.

  • We can create brochures of all shapes and sizes and offer a wide variety of finishing and folding options.

  • We can create customized multiple part forms and checks for your business.

  • We help our clients create custom menus and menu masters to reflect the quality of their restaurant.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.

  • We can provide you with all your greeting card and invitation needs, from those essential corporate holiday greeting cards down to simple event invitations.

  • Whether you need a simple one-color design or multi-color with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • Organize your materials with professionally designed, custom-printed binders and tabs.

  • Have an event coming up? We're your ticket to tickets with a wide variety of styles and sizes.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • They're not just for restaurants anymore. Table tents are great for any type of countertop display or for events where you want to promote something special.

  • Eye-catching, colorful door hangers can be an effective way of getting someone's attention while delivering your message.

Let us work, for you!

Minuteman Press is a locally owned and operated commercial print and mail company with locations in Colchester and Montpelier, Vermont. We have been serving businesses in Northern Vermont and beyond since our humble beginnings back in 1986. We offer both digital and offset printing services as well as full commercial direct mail services, making us a true one-stop-shop for our clients.

Jon and Nancy Cunningham purchased their first Minuteman Press shop back in 2003 when the company was located in South Burlington, VT. In 2005, they purchased their second shop in Montpelier. The South Burlington location later moved to Hinesburg and then to it's current location on Acorn Lane in Colchester. 

We are proud to be a small local Vermont business. Our staff of 15 works diligently to make sure your projects are planned and executed exactly to your liking and within your budget and time constraints. We pride ourselves on offering you affordable, high quality products with exceptional customer service to match. Get to know us a little better, and we are confident that you'll like what you see.

-Owners Jon and Nancy Cunningham

December 9, 2024

Maximize Your Marketing ROI with USPS Informed Delivery

Direct mail has always been a crucial part of a marketer’s toolkit. Its tangible nature, as well as its personalization and targeting capabilities, can lead to significant returns on investment (ROI). With Informed Delivery, you can enhance your direct mail campaigns by integrating them with digital capabilities. Imagine being able to supercharge your direct mail results even further!

What is USPS Informed Delivery?

Informed Delivery is a service that bridges the gap between traditional mail and digital convenience. It provides direct mail recipients with digital previews of their incoming mail. These previews appear in recipients' email inboxes or on their Informed Delivery dashboards, doubling the marketing impressions and increasing the likelihood of your message being seen.

Imagine launching a postcard ad. With a well-managed Informed Delivery account, your postcard's digital preview can appear in full color, complete with interactive elements that drive traffic straight to your website. This is more than just a grayscale image; it's a vibrant, engaging representation of your brand that can elicit powerful responses from your audience.

In today's digital age, consumers are finding their email inboxes increasingly cluttered, leading to a resurgence of trust in traditional mailboxes. Research indicates that campaigns combining direct mail and digital perform better than email alone. This is where Informed Delivery shines, blending the tangible impact of direct mail with the broad reach and interactive capabilities of digital marketing.

The marketing benefits of USPS Informed Delivery

Informed Delivery offers numerous benefits for marketers who create campaigns:

  1. Higher Email Open Rates: According to USPS, emails from Informed Delivery tend to have higher open rates than average, boosting your campaign's visibility.
     
  2. Multiple Impressions: With each piece of mail, you have the potential to generate at least two impressions: one when the consumer views the digital preview, and another when they physically interact with the mail.
     
  3. Driving Consumer Response: Through Informed Delivery, direct mail transforms into an interactive platform. Your campaigns can lead consumers to a digital experience, such as your website or a special offer, prompting immediate action.
     
  4. Digital Reach: Informed Delivery takes your direct mail efforts to the next level. It not only mirrors the capabilities of email marketing but also enhances them by providing a tangible, physical component that can be interacted with.
     
  5. Increased ROI Potential: By doubling the impressions and creating the potential for an interactive experience, Informed Delivery could significantly increase your campaign's ROI.
     
  6. Insightful Analytics: USPS Informed Delivery allows you to analyze your campaign results, including email open rates and number of click-throughs, providing invaluable insights for future initiatives.

To fully harness the power of Informed Delivery, it's crucial to set up the service correctly. This involves designing an Interactive Campaign with a full-color image and interactive elements, such as URLs. While this might require an initial learning investment, it's a step you can't afford to skip if you want to reap all the benefits of this powerful tool.

USPS Informed Delivery offers a seamless blend of direct mail marketing and digital interaction. This service enables marketers to create more impactful campaigns, connect with customers in an innovative way, and potentially improve their ROI. Don't miss the chance to transform your direct mail marketing approach with this innovative tool!